rue21 contacted me after seeing a segment about Threads for Teens on the TODAY show. They were really excited about Threads for Teens, and actively looking for a way to get involved. Well, I am so glad that they reached out because everything they send is always taken so quickly. At the store even before the tour, the girls loved all of the items.
For the tour, everything we had of theirs was taken! I reached out to Deanna, one of my contacts there to ask her some questions about rue21 and how they see their mission fitting with Threads for Teens’ mission.
1) Why did rue21 decide to become involved with Threads for Teens on Tour?
We love the mission of Threads for Teens and want all teens to have access to fashion that’s modern, trendy and affordable. It’s all about boosting confidence and a positive feeling in themselves and others, and that’s what we’re about, too!
2) What is rue21’s mission, and how do you see that aligning with Threads for Teens?
We offer the latest trends while staying affordable, so our customers don’t have to sacrifice style for savings. Our brand is set to give teens the best trends out there for less, and that includes those who are less fortunate. We want everyone to feel good about themselves, and style says a lot when you’re a teen. We want everyone to have the opportunity to express themselves!
3) How do you see clothing affecting confidence?
It doesn’t have to take a whole outfit to look good – simply adding a statement necklace or new pair of shoes can make you feel good and improve your mood, boosting your confidence. To us, “21” embodies an age that’s fun and everyone wants to be. It’s a feeling and spirit of one of the best times in our lives. We want teens to put on our clothes and have that good feeling.
4) Is there anything else you would like to mention?
To us, confidence is your best accessory!